Driving Customers to You - Your Car as a Marketing Vehicle

You can turn your vehicle into a rolling advertisement. Costs start at just a few dollars, and you can put your business name, slogan, phone number and web site URL in front of thousands of potential customers while you are driving along the freeway, stuck in traffic or even while you are parked. Here are some of the best ways to use your vehicle as a marketing tool.

Bumper stickers are so inexpensive that you may want to print enough for employees, friends, family members, customers and others. Publisher Susan Sabo of Small Dogs Press made bumper stickers saying, "I do bad things for love," along with the Small Dogs web site URL. The line is from one of their books, and everyone who sees the bumper sticker wants one. Sabo sells them at her web site, and gives them away at book fairs. Of course, she has one on her car, and says she has given them to all of her friends, too.

License plate frames are a favorite of car dealers and auto repair shops, but they can work for any business. You can have them custom made with your business name or slogan, along with a phone number or URL.

Magnetic signs are an easy and low-cost way to put a lot of information on your car. Put them on both sides of the car, and make sure the lettering is large enough to read, even from a distance and when the vehicle is in motion. Personal chef Sue Gaughenbaugh added an effective twist to this idea. She bought a supply of magnetic business cards and placed them around the sign on her truck. When customers see her truck in a parking lot, they can pick up a card to take with them. Gaughenbaugh started getting calls from new customers within days of putting the take-away magnetic cards on her truck.

Vinyl decals and window stickers are a highly visible way to promote your web site. Put the URL in large letters across the width of your rear windshield. After all, you never know who might be behind you in traffic. This is most effective if you have a catchy and descriptive domain name. Custom stickers are available at prices starting under $20.

You can order many of these items from local printers and sign shops. Or, do an online search for companies that can create bumper stickers, magnetic signs, decals and other promotional items.

And when you are ready to go all-out, consider a vehicle wrap. These vinyl decals look like a custom paint job and cover your entire vehicle with bright, high-quality graphics. This is not a do-it-yourself project, but you can hire companies such as www.coloredink.com to design and install the graphics. At an estimated cost of $3,500, this option is much more expensive than the others described here, but it will certainly make an impression on the other drivers you encounter.

When your car is a traveling billboard, the time you spend in traffic will become more productive.

Copyright Cathy Stucker. As the Idea Lady, Cathy Stucker can help you attract customers and make yourself famous with creative strategies that help your business excel. Get free tips and discover what she can do for you at http://www.IdeaLady.com/.


CD Business Cards- Why Use Them? < Advertising Monster > Classified Ads That Get Results

Advertising Monster
More Articles about Advertising:
  1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25
How to Advertise with Flyers
One of the most affordable, yet very effective, ways to begin your advertising campaign is with flyers. " Youmight be pleasantly surprised at how many customers thisone line can bring in!6.
If You Lost 70% of Your New Customers, Would You Notice?
If your business depends on most categories in the Yellow Pages to attract new customers, you've probably seen a decline. Demote the Yellow Page Ad to a Smaller Portion of Your BudgetThe Yellow Page industry is a Fifteen Billion Dollar industry in the US.
Measure the Response of Your Advertising Campaigns by Using Promotional Products
If only you could know which of your campaigns make up the 20% that is making you all your money. Of course the free gift is a promotional product imprinted with your company logo.
13 Facts About Newspaper Advertising
13 Daily newspaper numbers are dwindling. 10 Newspaper rates are climbing faster than anyother advertising media.
Placemat Ad Advertising
This may also be a key factor in getting them to re-new advertising with you in a month or two on follow-up. We all have seen placemats with ads of business offers discounts, coupons or just an announcement that they are around.
LED Moving Message Displays
LED moving message displays comes with removable table stand. For simpler, slimmer design, moving message displays utilize Light Emitting Diodes (LED's) as the display technology.
The First UK Man To Become a Human Billboard an Interview
I got a chance to interview a man from the UK who currently has an auction up and he is getting a permanent tattoo ad. Type in body tattoo advertising and my links is the first one under the heading you type in.
Moving Message Board
Moving message boards uses the technology of LED which stands for light emitting diode. Moving message boards can be controlled remotely via usual methods when connected to personal computers or to any other source.
How To Tame The Buying Beast Inside Your Customer
They really want to know how your product can benefit them. Benefits describe the advantages a customer gets by bu'ying the product.
Moving Message Display
Most Moving Message Displays are connected to local power supply and can switch on and off automatically at pre-programmed times. Jayex Technology , the leading manufacturer of Moving Message Display has variety of options that give wide choice.
Most Popular:
© Copyright 2010 www.advertisingmonster.info

Ads News